Another ‘toning’ shoes rant

I saw this today:

Reebok set to relaunch controversial EasyTone shoes range
http://www.brandrepublic.com/news/1115719/reebok-set-relaunch-controversial-easytone-shoes-range/

“Reebok has not changed the product itself, but has commissioned independent research that it claims provides fresh evidence of the physical benefits of wearing the shoes.”

Really?? I had hoped these shoes would have gone away. The idea is daft, no matter what physical benefits they find (which the sceptic in me would be very wary of as Reebok paid for the survey).

The whole concept of ‘toning’ is shady at best. You can’t really change the actual ‘tone’ of your muscles, instead you can exercise to increase muscle mass and then reduce body fat so you can see them. I fail to see how wobbly shoes can help achieve this.

Since the new year there have been tons of extra people out running and joining gyms, trying to get fit. This is excellent and anyone making such a positive change in their lives should be commended.

Nonsense like ‘toning’ shoes is an unnecessary distraction for anyone starting out (as are supplements btw).

The main thing to focus on is moving. If you want to lose fat, move yourself (a lot). If you want to build muscle move objects (heavy ones). If you want to ‘tone’ do both and combine acutally having muscle mass with the ability to see it.

High tech equipment and supplements come later when you start trying to squeeze out extra performance – by which time ‘toning’ shoes will be the last thing you’ll be thinking about.

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